Table of Contents What Are Klaviyo Segments? Why Segmentation Matters in Ecommerce How to Get Started with Klaviyo Segments Smart Segment Ideas to Try Today Tips for Maintaining Clean Segments Integrations and Tools That Supercharge Segments Final Thoughts CTA: Start Segmenting Smarter Today 1. What Are Klaviyo Segments? Klaviyo segments
Apple Mail Privacy Protection has completely reshaped how marketers measure email performance, and not always in a good way. If you’re relying on open rates to power your Klaviyo flows or guide segmentation, you may be operating with skewed data. Let’s unpack what Apple Mail Privacy Protection (MPP) actually is,
Why Email Marketing Tools Are Still Your Brand’s Best Revenue Driver No marketing channel guarantees revenue, but email—powered by the right email marketing tool—comes impressively close. According to Litmus, email delivers a jaw-dropping $36 for every $1 spent. Here’s why email marketing tools are dominating the scene: Apple’s privacy changes
🔍 What Makes High-Converting Pop-Ups Work? Spoiler alert: People don’t hate all Pop-Ups. They hate bad ones, especially those that: Interrupt too soon Look terrible on mobile Offer no real value High-converting Pop-Ups always tick these boxes: ✅ Clean design for both mobile and desktop ✅ Clear, simple value
At amail agency, we manage email marketing for numerous 6- to 8-figure ecommerce brands.
Here, our team shares ongoing expert insights, tips, and strategies to help you grow your brand smarter and faster with Klaviyo.
Book your free 30 min intro call, so you’ll uncover untapped potential in your email marketing so you can save time, increase revenue, and create more freedom in your business.
We’ve helped countless 6–8 figure eCom brands boost their retention revenue by 20–30%
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